Displaying items by tag: Tim Cook

In a recent article I published about Apple being nervous over Windows 8 I made the statement that Apple has never released a developer preview like this before and also that Apple does not do public Betas. Both of these statements were read incorrectly and the flood of comments from Apple fans came in. There were lists of the times that Apple has pushed out Developer Previews as well as a list of the times they have released betas to the public. It has been entertaining, but I think we need some clarification on these two items and also why Apple is nervous about Windows 8.

Apple has announced that they are going to have the Fair Labor Association begin inspecting their factories beginning this month. The move comes after public outcry and much bad press over working conditions at the Foxconn factories where Apple’s products are manufactured. The question that begs to be asked now is; why does Apple need to bring in the FLA if they have been monitoring and are aware of the situation at these factories?

There are many things that bother me about the way the media portrays things and how this portrayal develops corporate myths that are then bought into by the consumer market. One of these has always been the superiority of Apple products over the rest of the competition. The myth all started many years ago when Apple manufactured everything they made here in the US pretty much by hand. They were a boutique dealer and could afford to take the extra time and effort to get all of the details right. However, all of that changed when Tim Cook arrived on the scene.

In a shocking story Steve Jobs announced that he is resigning and will be replaced by Tim Cook (former COO (Chief Operating Officer).  However, while Jobs is leaving the top job at Apple he will remain as Chairman for the company.

Although this is surprising the writing has been on the wall for some time. Jobs has had more than his share of health concerns this last year and he even alluded to it in his resignation letter.

The announcement resulted in a 5% drop in stock when trading picked up after the announcement.The Apple board and staff praised Jobs saying that he has been the guiding force behind their rise to prominence in the tech market. During Jobs’ second reign as CEO he has helped create such iconic devices as the iPad, iPhone and even the whole iDevice Eco System. Critics have called him arrogant and short sighted in his hatred of Adobe’s Flash and in the way he sometimes pushes for products (and patents) that are often questionable.

Although he is staying on as chairman it is important to note that since Tim Cook has been running the company while Jobs is out on Medical Leave Apple has entered more lawsuits and found itself under the legal microscope for potential falsification of evidence.

Source CNN

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