They mention MySpace as an example of the rapid acceptance and rejection of social networks. MySpace was launched 2003rd year, the peak is reached 2008 and then it finally collapsed in 2011. According to researchers from Princeton Facebook has already reached the peak of popularity. Departure from Facebook users will be stranded, once a user leaves, very soon his friends will leave too.
Will this really happen and what will be the reason for downfall of one of the largest social networks remains to be seen. Some others like Google+ have tried to compete with Facebook, but none of them has ever reached the same level of popularity. However it is worth mentioning that Facebook brings big design and functionality changes every once in a while, which in many cases resulted in disappointed users, so they could end up digging their own grave.
[Ed – This type of prediction is simple guess work, but it terms of click bait it is golden. What makes this even more interesting is that Facebook fired back with their own study showing that Princeton will be gone by 2017 as well. This is due to the increase in tuition and the reduction in the number of people that apply to Princeton each year. So it looks like you can prove anything with numbers…. It all depends on how you present them.]
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